- Who is Florida FBLA Collegiate?
- Collegiate SLC Winners
- Adopt-a-Chapter
- Bylaws
- Competitive Event Guidelines
- Competitive Event Rating Sheets
- Competitive Event Regulations
- Competitive Event Topics
- Dues
- Join Florida FBLA
- March of Dimes
- Membership Awards
- Collegiate State Officers
- Scholarship
- Standards of Mailability
MARKETING CONCEPTS
KURT S. THOMSON AWARD
This event recognizes Collegiate members who possess knowledge of the basic principles of marketing.
The one-hour objective test may include questions on basic marketing; e-marketing; international marketing; legal and social aspects; marketing concepts and strategies; and marketing research.
ELIGIBILITY
Participants must have paid state and national dues postmarked by February 15 of the current school year.
State: Each charter may enter six participants.
National: See national guidelines: www.fbla-pbl.org.
REGULATIONS
State: When it has been determined that a student will represent the charter at state competition, the appropriate entry form must be sent to the state adviser received by the date specified in the SLC registration packet.
National: See national guidelines: www.fbla-pbl.org.
• Participants must be selected in accordance with the regulations of the PBL district, state chapter, and the national association.
• Members may compete in this event more than once if they have not previously placed in the top ten of the event at the National Leadership Conference (NLC). If a member places in the top ten of an event at the NLC, they are no longer eligible to compete in that event.
• Participants failing to report on time may be either disqualified or permitted to begin late with no extension of the time as scheduled.
• Participants must furnish their own No. 2 pencils and erasers. No reference materials, electronic devices, or other items are to be brought to the event.
• Participants must adhere to the dress code established by the Board of Directors or they will not be permitted to participate in the competitive event.
JUDGING
Tests will be machine graded. In the event of a tie, the students’ performance on the final ten questions of the exam will be evaluated. After that, if necessary, the order in which the tests were received will be used.
AWARDS
State: State awards for the top five places are presented at the State Leadership Conference.
National: The number of awards presented at the National Leadership Conference is determined by judges and/or number of entries. The maximum number will be ten.